cxbox Archives - DEMETER ICT

Owning the Channel, Owning the Customer: How to Helps Brands Build Lasting Customer Experience (CX)

November 14, 2025

As we at DEMETER continue to empower our clients in transforming their Customer Experience (CX) journey, one truth becomes clearer with every project we implement: You cannot deliver great customer experience without owning your customer channels and customer data. This is the foundation for every successful CX transformation — and the reason so many brands struggle to convert “awareness” into “loyalty.” The Common Problem: Relying Too Much on Marketplace Channels Many retail brands we work with invest heavily in marketplace advertising and third-party platforms. They boost visibility but often lack control over their customer data. At the end of...

Who Is Zendesk For? A Complete Guide for CX Leaders Who Aim Higher

November 13, 2025

In today’s hyperconnected world, Customer Experience (CX) has become the key differentiator between brands that lead and those that lag. For CX leaders and customer service directors, the goal is clear: “Deliver seamless, personalized, and data-driven customer experiences across every channel.” And that’s exactly where Zendesk comes in. Learn more about Zendesk Zendesk Is for Visionary CX Leaders — Not Just for Support Teams Zendesk isn’t just a helpdesk system. It’s a complete customer experience platform built for businesses that want to: Integrate all customer service channels (email, chat, social, voice, WhatsApp, LINE, etc.) Unify customer data for better...