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IT Security Guideline for SMBs Using Google Workspace (Under 100 Users)
For SMBs in Thailand, Google Workspace is one of the most well-known solutions for businesses, powering email, collaboration, and cloud storage in daily operations. As your business expands, security risks increase. Even if your organization has fewer than 100 users, you can still achieve enterprise-level security with the right setup and discipline. How can businesses improve IT security in the organization? 1. Strengthen Identity and Access Management Enable 2-Step Verification (MFA) for all accounts. Turn off Less Secure App Access in the Admin console. Assign roles properly and clearly – Admin rights only for IT or management. Always check...
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Owning the Channel, Owning the Customer: How to Helps Brands Build Lasting Customer Experience (CX)
As we at DEMETER continue to empower our clients in transforming their Customer Experience (CX) journey, one truth becomes clearer with every project we implement: You cannot deliver great customer experience without owning your customer channels and customer data. This is the foundation for every successful CX transformation — and the reason so many brands struggle to convert “awareness” into “loyalty.” The Common Problem: Relying Too Much on Marketplace Channels Many retail brands we work with invest heavily in marketplace advertising and third-party platforms. They boost visibility but often lack control over their customer data. At the end of...
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Who Is Zendesk For? A Complete Guide for CX Leaders Who Aim Higher
In today’s hyperconnected world, Customer Experience (CX) has become the key differentiator between brands that lead and those that lag. For CX leaders and customer service directors, the goal is clear: “Deliver seamless, personalized, and data-driven customer experiences across every channel.” And that’s exactly where Zendesk comes in. Learn more about Zendesk Zendesk Is for Visionary CX Leaders — Not Just for Support Teams Zendesk isn’t just a helpdesk system. It’s a complete customer experience platform built for businesses that want to: Integrate all customer service channels (email, chat, social, voice, WhatsApp, LINE, etc.) Unify customer data for better...
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How to Send Outbound Messages from Zendesk After a Ticket is Closed — and Keep Every Team in One Conversation
If your business is using Zendesk to manage customer service, you might have already faced a common challenge: Once a ticket is marked “Closed”, your team cannot send outbound messages to customers within the same conversation thread.This limitation often creates problems for marketing, logistics, and even post-sale support teams who still need to communicate with customers after an issue is resolved. The Problem with Zendesk’s Closed Ticket Limitation Zendesk is designed around the idea that once a ticket is closed, the issue is complete. However, in reality, customer interaction doesn’t always end there. Marketing teams might want to send...
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What is AppSheet and what can it do? (Simple explanation)
AppSheet has become one of the most talked-about and fastest-growing applications in Thailand. In just one month, the keyword “AppSheet” was searched more than 30,000 times! But why is AppSheet gaining so much popularity? Today, DEMETER ICT has prepared a simple and easy-to-understand summary — perfect for beginners or anyone curious to learn more about what AppSheet really is, what it looks like, and what it can do — so you can get a clear and complete picture of this powerful platform! What is AppSheet? AppSheet is the fastest application development tool that requires no coding skills whatsoever, as...
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Our Experience in Zendesk Implementation — How DEMETER Solves the Outbound Messaging Challenge
At DEMETER ICT, we’ve worked with many clients across Asia who use Zendesk as their primary customer service platform. Zendesk is a world-class system for managing customer inquiries and support tickets. However, after years of implementation experience, we’ve discovered one recurring limitation that affects many organizations: Zendesk is not built to fully support outbound messaging and cross-department engagement on the same customer channels. Pain Points We Found 1. Marketing Teams Can’t Engage Customers via the Same Channels Marketing teams often wish to send promotional or follow-up messages through the same channels their customer service team uses (e.g., LINE, WhatsApp,...
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Elevate Your Zendesk Experience with Sunshine Conversations — Powered by DEMETER ICT
In today’s fast-paced digital world, customers expect convenience, personalization, and consistency — no matter which channel they use. Businesses that truly understand their customers know one thing: a seamless omnichannel experience is no longer optional; it’s essential. At DEMETER ICT, one of the most experienced Zendesk Partners in Sunshine Conversations, we help businesses transform how they connect, engage, and delight customers — all within a unified Zendesk ecosystem. The Real Challenge: Disconnected Channels, Disjointed Experiences Many businesses still handle customer engagement through separate channels — for example: Sales team using one WhatsApp number Marketing using another Customer service using...
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Elevate Your Mobile Customer Experience with Zendesk Messaging SDK Integration
Transform In-App Support into a Seamless Experience In today’s mobile-first world, customers expect instant, frictionless, and personalized service—without leaving the app they’re using. That’s exactly what the Zendesk Messaging SDK delivers. By embedding Zendesk’s native messaging capabilities directly into your iOS or Android app, your brand can offer a smooth, real-time support experience that feels completely native to your own interface—no clunky browser redirects, no waiting screens, just effortless communication. At DEMETER ICT, we specialize in Zendesk implementation and SDK integration. Our technical expertise helps leading brands transform their mobile apps into intelligent, branded, and conversational customer-service touchpoints. Why...
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