
Leading Intelligent Customer Data Platform, Powered by AI
Unlock the full potential of your customer data with AIRIS by Appier. A deep Customer Data Platform (CDP) that empowers marketers to reach customers with precision through the most effective channels in real time.
Unlock the full potential of your customer data with AIRIS by Appier. A deep Customer Data Platform (CDP) that empowers marketers to reach customers with precision through the most effective channels in real time.

Leading Intelligent Customer Data Platform, Powered by AI
Unlock the full potential of your customer data with AIRIS by Appier — a deep Customer Data Platform (CDP) that empowers marketers to reach customers with precision through the most effective channels in real time.
Get to know the Customer Data Platform (CDP) – AIRIS
What is Customer Data Platform (CDP) - AIRIS?
- Customer Data Platform (CDP) is a system that collects customer data from multiple sources such as websites, applications, or social media—and consolidates it in one place. This enables the creation of comprehensive customer profiles, making it easier for businesses to leverage the data to deliver better customer experiences.
- AIRIS is an intelligent CDP platform developed by Appier, with a key strength in using AI to analyze data from diverse sources. It empowers businesses and marketing teams to make faster and more accurate decisions by providing insights and reports that are easy to understand and aligned with business needs.
Experience Appier's superior technology

AIRIS can collect data from 113 platforms whether from websites, apps, databases, offline stores, or other platforms. Transforming it into a centralized Customer Data Platform (CDP) that serves as a smart marketing hub for your business.
Enhance your analytics with a variety of templates. Say goodbye to boring bar charts and flow diagrams. AIRIS helps you create beautiful, easy-to-understand, and customizable reports. This allows marketers to instantly put data into action through an intuitive interface.
Unleash the power of your data with proven AutoML predictive models that significantly boost your marketing ROI. Instantly tag and segment customers with real-time predictions because AIRIS already comes with AI built for marketing, saving you the time and effort of building it yourself.

Sync any customer data in your database in real time
Connect a CDP (AIRIS) with your CRM, databases, and data warehouses instantly. With Data Loader, you can sync and map data with precision—gaining a complete view of customers, buyer groups, and business engagement. This enables deeper customer behavior analysis and faster decision-making.

Sync any customer data in your database in real time
Connect a CDP (AIRIS) with your CRM, databases, and data warehouses instantly. With Data Loader, you can sync and map data with precision—gaining a complete view of customers, buyer groups, and business engagement. This enables deeper customer behavior analysis and faster decision-making.

Track every interaction & unify data in real time
AIRIS lets you gain deep insights into your customers’ every move whether on websites, mobile, cloud, or other channels. It not only tracks behavior but also immediately consolidates all behavioral data in one place, enabling you to fully leverage it for marketing.

Create a 360° customer profile through identity verification
Consolidate data from all channels into a single platform, giving you a clear 360° view of your customers. Track every detail of customer behavior to gain deeper insights and truly understand them.

Build a complete customer profile in just minutes
Analyzing customer data for insights no longer has to take a long time. AIRIS enables marketers to instantly access and customize customer data, creating personalized customer profiles tailored to your business all completed in just minutes.

Connect and leverage customer data to run seamless personalized campaigns
Unify all your customer data to transform massive amounts of information into actionable strategies in just a few clicks. Use data intelligently to drive the highest possible return on investment (ROI).

Visualize insights and measure impact at every touchpoint
Turn insights into easy-to-understand visualizations in real time, mapping the customer journey across all channels. Track results, plan strategies effectively, segment customers, and customize continuously. Enabling efficient data-driven insights and automated workflows.

Predict customer behavior with reliable metrics
Predict customer behavior and needs, and create personalized campaigns with our advanced analytics that accurately score conversion rates and price sensitivity. This ensures precise planning and highly effective campaigns backed by reliable insights.

Analytics Copilot turns data into actionable strategies
Take your business to the next level with Analytics Copilot, which performs advanced analytics to accurately predict customer needs. Create the right campaigns and deliver timely, personalized offers to boost sales and build lasting customer loyalty.
Track every interaction and unify data in real time
AIRIS lets you gain deep insights into your customers’ every move whether on websites, mobile, cloud, or other channels. It not only tracks behavior but also immediately consolidates all behavioral data in one place, enabling you to fully leverage it for marketing.


Create a 360° customer profile through identity verification
Consolidate data from all channels into a single platform, giving you a clear 360° view of your customers. Track every detail of customer behavior to gain deeper insights and truly understand them.
Build a complete customer profile in just minutes
Analyzing customer data for insights no longer has to take a long time. AIRIS enables marketers to instantly access and customize customer data, creating personalized customer profiles tailored to your business all completed in just minutes.


Connect and leverage customer data to run seamless personalized campaigns
Unify all your customer data to transform massive amounts of information into actionable strategies in just a few clicks. Use data intelligently to drive the highest possible return on investment (ROI).
Visualize insights and measure impact at every touchpoint
Turn insights into easy-to-understand visualizations in real time, mapping the customer journey across all channels. Track results, plan strategies effectively, segment customers, and customize continuously. Enabling efficient data-driven insights and automated workflows.


Predict customer behavior with reliable metrics
Predict customer behavior and needs, and create personalized campaigns with our advanced analytics that accurately score conversion rates and price sensitivity. This ensures precise planning and highly effective campaigns backed by reliable insights.
Analytics Copilot turns data into actionable strategies
Take your business to the next level with Analytics Copilot, which performs advanced analytics to accurately predict customer needs. Create the right campaigns and deliver timely, personalized offers to boost sales and build lasting customer loyalty.

